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@AnneWelsh Same. We can't simultaneously represent librarianship as a professional discipline while shirking principles of representing professional research accurately.
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@AnneWelsh The way to write about this article (which I'm not convinced needs to be done) is to have one jokey all-in-good-fun paragraph and then to switch to a but-seriously tone to talk about the actual study and the importance of academic research and to link to the study itself.